Etreluxe was founded by Dilip Rathi with a clear vision: to bring the elegance of Italian design into the homes of India's most discerning homeowners.

At Etreluxe, every project begins with understanding how a family truly lives. From bespoke kitchens and wardrobes to complete interior solutions, each space is designed with Italian sensibility, crafted with precision, and delivered with care.

Dilip saw a gap in the Indian luxury market. Homeowners wanted world-class interiors, but too often had to piece them together from different suppliers, designers and contractors, with no single hand guiding the final result.

As the India partner for Cucine LUBE, one of Italy's leading kitchen brands, Etreluxe brings authentic Italian craftsmanship directly into Indian homes. For Dilip, luxury is not about excess. It lies in the details: the perfect finish, the seamless fit, the space that feels effortless to live in.

Etreluxe was his answer: a luxury Italian design-inspired interior products and design & build brand that takes a home from concept to completion under one roof.

That philosophy shapes everything Etreluxe does, and it is why homeowners, architects and developers trust the brand with their most important spaces. “A home should not just be beautiful. It should feel like it was made only for you.

If Etreluxe is known for spaces that feel effortlessly beautiful, much of that comes from the creative mind of co-founder Kamal Rathi.

From refined kitchen finishes to bespoke wardrobes and complete interior collections, every Etreluxe product carries his signature attention to texture, detail and craftsmanship.

Kamal leads product development and design at Etreluxe, shaping the look, feel and finish of everything the brand creates. His approach blends the timeless principles of Italian design (clean lines, rich materials and flawless proportions) with a deep understanding of how Indian families live, cook and entertain.

Working alongside Dilip Rathi, Kamal ensures that Etreluxe never simply follows trends, but thoughtfully sets its own. Together, they have built a brand where vision meets creativity, and where every home becomes a true expression of the people who live in it.

For Kamal, great design begins long before the first sketch. It starts with curiosity: exploring new materials, studying global design trends, and asking how a product can be both more beautiful and more functional.

"Design is not decoration. It is the art of making every detail matter."

Every great brand is built by founders with a vision, and by the first people who believe in it enough to help make it real. At Etreluxe, that person was Garima Tripathi.

Moving into sales, Garima discovered her true strength: connecting clients with the Etreluxe experience. She understood that luxury buyers are not just purchasing products, they are investing in trust. Her warmth, clarity and commitment quickly made her a trusted partner to homeowners, architects and designers alike.

Garima was the first professional hired by founders Dilip Rathi . She joined to lead human resources, helping lay the foundations of the team and culture that define Etreluxe today. But her understanding of people, her instinct for relationships and her belief in the brand soon took her further.

Today, as Director of Business Development, Garima plays a key role in shaping Etreluxe's growth, building partnerships, strengthening relationships with the design community, and expanding the brand's presence across India.

Her journey reflects the spirit of Etreluxe itself: a belief that with passion, dedication and the right vision, every idea can be crafted into something extraordinary.

"I joined Etreluxe to help build a team. I stayed to help build a brand."